Digital Business Leadership Program (DBLP)

We are closely monitoring the ongoing COVID-19 pandemic and have advanced virtual sessions to ensure the health, safety, and well-being of the entire community. We are committed to providing you with the most current information available about the program. Our aim is to ensure the academic integrity and learning experience of the program that you are applying for.

Every effort is being made to deliver programs as planned but contingencies may be implemented in order to continue to deliver an outstanding academic experience in a safe learning environment.

Program Highlights

6

Month learning journey

10+

Faculty & practitioners

15+

Topics covered

1

Capstone Project on
digital transformation

2

In-class immersions
across 2 locations

Note: Final schedule subject to change*

WHY SHOULD YOU CONSIDER THIS PROGRAM?

Experience an Expertly Developed Curriculum
Develop skills, tools, and frameworks to lead the digital transformation in your organization. Learn strategic principles of digital business models, the Lean Startup method for rapid innovation, marketing in the digital age, innovation and technology shifts impacting businesses, and cutting-edge insights on data analytics and disruptive business models.
Learn from Ivy League Faculty
Learn from Columbia Business School faculty who are world–renowned experts in their fields. Interact with eminent speakers from Silicon Valley's ecosystem of startups, investors, and innovation hubs for legacy enterprises.
Work on a Capstone Project
Apply the principles of lean innovation to a real-world business challenge through team project work, guided by expert faculty.
Network with Your Experienced Peer Group
Engage with experienced and accomplished fellow participants across sectors, who bring diverse experiences, cultures, nationalities, and perspectives to the classroom.
Connect with an Elite Network of Alumni
Receive select Columbia Business School alumni benefits upon completing the program and be part of a distinguished network of over 47,000 alumni worldwide.

Curriculum

Digital Strategy

The 5 domains of digital transformation
Platforms, coopetition, and multi-sided business models
From mass marketing to customer networks
Disruptive business models and asymmetric competition
Decoding artificial intelligence: from science fiction to business application

Rapid Innovation

Innovating through experimentation and minimum viable prototypes
Lean Startup: the customer development method to search for business models
Value proposition design and jobs-to-be-done theory
Building an opportunity portfolio
Translating the Lean Startup to enterprise-scale innovation

Organizational
Transformation

Leading organizational change
Data-driven decision making and quantitative intuition
Building data as a strategic asset in your business
Surviving disruption: incumbent responses to a disruptive challenger
The value proposition roadmap: a customer-centric tool for rapid change
Digital transformation in the enterprise

Note: Topics and sessions are subject to change based on faculty availability.

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Guest Speakers and Site Visits

Hear from leading digital experts in Silicon Valley and New York City
Participate in site visits to accelerator labs, startups, and companies
Past presenters include: startup founders, venture capitalists, technology giants, corporate innovation officers, chief digital officers, and experts on AI, blockchain, and other emerging technologies

Participant Profile

Participants might come from large or medium-sized organizations that are focused on digital transformation and innovation within existing industries.

The Digital Business Leadership Program helps talented leaders prepare to take on larger digital transformation roles. All the key elements of the Digital Business Leadership Program experience—the faculty, the content, peer interactions, and application exercises—are designed specifically for participants with:

A minimum of 10 years of work experience
International exposure (preferred)
Fluent in written and spoken English

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THE PROGRAM COHORT

The Digital Business Leadership Program participant mix reflects diversity across functions, industries, backgrounds, companies, and life experiences.

FUNCTIONS

EXPERIENCE

ORGANISATIONS

meet the faculty

David Rogers

Faculty Director, Digital Business Leadership Program

David Rogers, a member of the faculty at Columbia Business School, is a globally-recognized leader on digital business strategy, known for his pioneering work on customer networks and digital transformation. He is author of four books, including the Network Is Your Customer, and his best-selling book, The Digital Transformation Playbook: Rethink Your Business for the Digital Age, published in nine languages.

Bob Dorf

Customer Development expert
Todd Jick

Senior Lecturer in Discipline in Business
Jeremy Kagan

Managing Director
Rita McGrath

Faculty of Executive Education
Oded Netzer

Professor of Business
Miklos Sarvary

Carson Family Professor of Business
Sree Sreenivasan

Former Chief Digital Officer

Note: Faculty is subject to change

Alumni Benefits

Participants receive these select Columbia Business School alumni benefits upon completing the program:

Access to Columbia Business School's Alumni Career Services resources, including access to unique career content, a job board, an online networking platform, the alumni directory, and more
Invitations to alumni events and programs around the world
Eligibility to join a Columbia Business School alumni clubs
A 25 percent tuition benefit for you and up to four colleagues each year for full-price Executive Education in-person programs lasting up to seven days and all full-price online programs
Global networking opportunities
Lifetime Columbia Business School forwarding email address
Subscriptions to our Columbia Business School alumni publication Columbia Business

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Program Schedule

Module	Date	Location
Pre Program Preparation	November 2020	Pre work
Module 1	December 2020	Live online sessions
Module 2	January–February 2021	Online module
Module 3	March 15–19, 2021	San Francisco
Module 4	March 2021	Live online sessions
Module 5	March–May 2021	Online module
Module 6	May 24–28, 2021	New York City

Note:

Inclusions: program materials, coffee breaks and lunches
Exclusions: travel costs and accommodation

APPLICATION DEADLINES

Round	Date	Application Fees
Round 1	February 4, 2020	300 USD
Round 2	March 22, 2020	400 USD
Round 3	July 28, 2020	500 USD
Round 4	August 25, 2020	600 USD

Program Fee*: 32,000 USD
Application Round 3	Program Fee: 29,000 USD
Application Round 4	Program Fee: 32,000 USD

*Applicants of Round 3 can avail a registration benefit of 3000 USD on the Program Fee.

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DIGITAL BUSINESS LEADERSHIP PROGRAM

Register to Download Brochure

Program Highlights

6

10+

15+

1

2

WHY SHOULD YOU CONSIDER THIS PROGRAM?